I am what I am.

Family thought fashion wasn’t very interesting. So I hid that. My customers are successful workingwomen. A girl should be two things: classy and fabulous. You have a more interesting life if you wear impressive clothes. I feel that things happen for a reason and open up new opportunities.

Online media is increasingly influential in fashion. I adore the challenge of creating truly modern clothes, where a woman’s personality and sense of self are revealed. I want people to see the dress, but focus on the woman. I would like the people that buy my clothes to understand that for me it’s one small piece of art. I am always locked in my design studio. I like the irony in my work.

I sometimes feel that a pattern is almost a fashion statement in itself. Luxury must be comfortable, otherwise it is not luxury. Those fashion designers are just crazy; but aren’t we all? I have my favourite fashion decade, yes, yes, yes: ’60s. It was a sort of little revolution; the clothes were amazing but not too exaggerated. Some people think luxury is the opposite of poverty. It is not. It is the opposite of vulgarity.

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